5 August 2008: Afternoon By The Morning News — 05 Aug 2008 McCain buys $6 million of Olympic airtime to counter Obama's $5 million. White paper: Winfrey's endorsement was responsible for approximately one million additional votes for Obama. Your new approach to political profiling: the happiness factor. Profiling this summer's anti-Semitism news in Paris. On Solzhenitsyn, the Russian futurist, and his destruction of Europe's leftist attachment to the Soviet ideal. On California's "unbanning" of the word "marriage" for referring to gay couples. Science on why we don't really grasp just how deep the nose goes. Insights into cognition from studying magic tricks. Matthew McConaughey is one of the most consistently branded and immediately recognizable products on the planet. Tastespotting: tonight's dinner, organized visually. Trendspotting: "As dancing explodes in popularity on TV, it's harder to find at bars and the average party." Fascinating account of the master of bon-mot forgers. The hard-to-find 800-numbers you've been seeking. Knowledge for the daily craving: What I Learned Today.