Women's Fashion

Part II, Color

Black is slimming, but orange is fun. To hell with neutrals, we want to see more cha-cha in your wardrobe.

Yellow is capable of charming God
—Vincent Van Gogh

Black is easy. Black is mythic. It can make you look 120 pounds when you weigh 250. Black is the new…well, you’ve heard it. But do you own anything that makes you laugh when you put it on? Not even a pair of ducky yellow boots tucked into the back corner of your closet?

If not, you need more happy clothes. Even in big cities where women tend to be more adventurous with their clothing, you can count ten women in muted colors for every one woman wearing a bright blue raincoat or green trousers. This is why designers have such an easy time hooking us with their color du season. (Chartreuse anyone?) We’re starved for something juicy.

And you can be juicy. Oh, yes.

Now in Technicolor

Color gets you noticed, especially when everyone else looks as though they’re in mourning. Think of who gets photographed at the Oscars: Gwyneth Paltrow in her glowing pink Ralph Lauren, Kate Winslet in her flowering red Ben de Lisi, Uma Thurman in her icy blue Prada. Remember Helen Hunt’s black Gucci cloak dress? Or Julianne Moore’s sheer black Chanel? Yeah, neither does anyone else.

Get some glad rags. If your closet lacks color, refuse to buy any more navy, beige, brown, or black until your wardrobe is more vibrant. You may hear the inner voice that your mother so cultivated, shouting, “A pink suede skirt? That won’t go with anything!” Perhaps. But it will make you want to shimmy.

Don’t wear green if green makes you look dead. How can you tell? Stand near a window in the store so you can see the color and your skin tone in a natural light. Now hold the item in question up to your face. Do you glow a little, or do you look hungover? If you are hungover and you still glow a little, snap that baby up. Also pay attention to people’s comments. If they ask whether you’re feeling tired when you wear your green sweater, chuck it. If they ask whether you’ve just had your hair cut, buy some more skirts to go with your fabulous green sweater.

Eschew black for special occasions. Your little black dress should be a standby for events that catch you off guard, not a default. If you know a fete is coming, find an outfit that will own the room, something that snaps. This will make you easy to find in a crowd, which makes it easier for charming strangers to hit on you.

Invest in a bright coat. It looks fantastic with an all-neutral outfit, and can make even a T-shirt and jeans look stylish. A colorful coat also adds some flare to more conservative work outfits.

Wear more red. It’s the only color that’s both bold and classic, and every woman can find a shade that flatters her. If you’re not sure what looks good on you, go to an upscale makeup counter and ask them to help you find a red lipstick that works with your complexion. Once you’ve found something attractive, you can buy red clothing with the same base shades. Nothing beats a red dress for sex appeal. If you don’t believe me, lick your finger, press it to your hip, and make a sizzling sound. Now isn’t that more convincing when you’re wearing red?

Mix and Match

The best way to figure out what colors work well together is to pay attention to fashion spreads and imitate the combinations you like. Hard-and-fast fashion rules on what matches and what doesn’t are somewhat naive. Styles are in constant flux. While neon pink with lime green would have been fine in the ’80s, today it would be a cause for concern. I’ll offer some basic guidelines, but there’s only one rule when it comes to coordinating clothing: Trust your instincts. If you think it looks bad, it looks worse than you can imagine.

Stick to two or three colors per outfit. The rainbow effect hasn’t worked since you were six. If you’re pairing solids, choose two colors and work with those, perhaps adding a touch of a third color in your earrings or with a pair of strappy shoes.

Dress in color families. When you’ve collected enough pieces in a single color family, consider wearing them together once in awhile. Of course, they should be shades that match, mint green isn’t so hot with olive drab, and they should also be tones that vary. Wearing exactly the same shade of a single color from head to toe is an assault on passersby, but pairing a barely turquoise angora sweater with a robin’s-egg wool skirt looks smashing. Avoid an undesirable schizophrenic effect by offsetting a monochromatic outfit with a swingy little jacket and shoes in neutral shades or accessories in a complementary, but distinctly different, color.

Pay attention to color tones. Pastels work better with other light colors, while saturated colors work well together. Pale pink is beautiful with beige, but dark pinks are nicer with a chocolate color.

Pucci Over Pinstripe

Patterned clothing isn’t nearly as versatile as solids. There are a few exceptions—pinstripes, Burberry plaid—but patterns are often a liability. They hang forlornly in your closet because they don’t go with anything; they’re the reason that your white T-shirt is always in the wash.

Still, patterns are fun, and fun is the point. So if you’re going to buy a few things that don’t match much, buy outrageous things. See that pair of ’60s bell-bottoms in bright green with huge blue barracudas swimming all over them? That’s what I’m talking about. See that little GAP tank top with the giant spiky flowers in fuchsia, orange, and red? There are forty others like it on the sale rack, because no one else was brave enough to wear them. You don’t have those kinds of hang-ups. Vintage shops and deeply discounted sales racks are the best places to find striking prints.

Those who feel exposed in a crazy, dramatic pattern can balance it with classic clothing in a conservative cut. If you’re not particularly adept at choosing colors that work together, select a shade featured prominently in the pattern. Your new barracuda pants would look great with a fitted blue tank top. Your floral tank would be sweet with a little red skirt. Be cautious unless you have an art degree. Pairing crazy patterns with mates that don’t quite match will look stupid. Stupid is not the objective.

Tennis Bracelets Are for Sissies

If you’re not a brave girl, or you don’t have enough extra cash to invest in a fuchsia section of your closet, start with accessories. You can dress as conservatively as you like and still look dashing if you wear bold jewelry. What do I mean by bold? Colorful, and big.

Find two or three bright colors that you love—a lipstick crimson, Tiffany’s blue—and begin to collect scarves, pins, and bracelets in those colors. Bright, dramatic jewelry is especially nice with clothes that take no chances. A beige T-shirt, jeans, and sandals looks ho-hum until you add a chunky orange necklace. Your little black dress stands out if you added aquamarine chandelier earrings or a red tassel necklace that falls to your waist.

The extra bonus with dramatic jewelry is that you can always remove it and stuff it in your purse if you feel overdressed or silly. This is not as true of thigh-high leather boots that lace up the back.

Bold and Brave

Nothing looks good on a woman who isn’t brave, and it takes a brave woman to wear orange pants. Not everyone will like what you’re wearing, but a few people will love it as much as you do. Those people are the correct ones.

Fashionable women are willing to wear what other women won’t (yet). They have a sense of humor about what they put on their bodies, and they’re often respected less for their artistry than their chutzpah.

What the rest of us need to figure out is how to be daring without being reckless. Playing with color is the most foolproof way to do that. Next time, buy the pink suede skirt. It’s practical.